Through innovation, we create sustainable value for our customers and consumers, which strengthens our brands and market positions. In fact, innovation is one of our key competitive advantages.
We have two starting points for our innovation work. On the one hand, innovation should always fulfil a customer or consumer need. On the other hand, it should yield an improvement in environmental terms. By leveraging our global presence and economies of scale, we strive to accelerate the pace of innovation and the impact of every innovation. On this page we showcase a handful of our life-changing innovations.