Austria 
Belgium 
Canada 
Denmark 
Finland 
France 
Germany 
Italy 
Mexico 
Netherlands 
Norway 
Poland 
Spain 
Sweden 
United Kingdom 
USA 
Full time
Hybrid
Santa Fe (Ciudad de México) , Mexico
Brand Coordinator for Regio
Develop Household towel category for Regio Brand.
Identify, develop, and execute marketing strategies for Regio Household towel category. This position will report directly to the Regio Brand Manager in Mexico.
About the Role
We’re looking for people who embody our values, aren’t afraid to challenge, innovate, experiment, and move at a fast pace. We’re always looking for ways to improve our products and ourselves. If this is you, we’d love to talk.
What You Will Do
- Asses, develop and execute HHT Regio strategies.
- Create and ensure execution of marketing strategies and business plans for Regio Household towels category.
- Lead and influence all business areas to achieve business results and brand strategy.
- Development & launch of new products / upgrades.
- Constant consumer & market understanding to detect opportunities and growth for the brand.
- Support agreed marketing activities like launch plans or BTL and ATL communication activities.
- Maintain records of sales volume, revenues, and advertising costs and analyze them against forecasts to identify areas where the sales performance of the brand/product/service needs to be improved.
Who You Are
- Bachelor's degree in marketing, business or engineering.
- Previous experience in marketing for consumer goods.
- Advanced English level
- Knowledge and management of basic marketing concepts: share of market, distribution, prices elasticity, etc
- Understanding of research methodologies
- Management of Nielsen tools & sales forecasting
- Manage & understanding of financial analysis & different distribution channels.
- Effective communication, responsible, reliable, drive & has passion.
- Teamwork
- Analysis & project management capabilities
- Good negotiation skills
#Essity-MX
What We Can Offer You
At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
Collaborative and caring Work Environment | Empowerment | Job Impact | Work with a Powerful Purpose | Individual Learning and Development | Health & Safety | Social Responsibility | Innovation
Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.